Phew!! What a whirlwind of a semester! I bet we can all agree that we are happy to see the summer months in reach as we finish up our last few classes this month. I have learned so much that I can’t possibly list a “top 10″ of what I learned this semester, however I’ll do my best to cram everything in one last blog post for the spring of 2011. I learned,
- How to write a Press release
- That you truly need to be careful about what you blog about because the rest of the world can read these posts as well (not just our class)
- Organization skills are impossible to live without as a PR professional( and PR student for that matter)
- Writing is your new best friend. There is no way you will survive in this field if you do not gain strength in your writing skills.
- Have an AP stylebook on you at all times. Is it tee shirt, T-shirt, t-shirt? Well, that’s what the book is for.
- Networking is essential! Start while you are a student. Most PR professionals will connect with you while you are still learning. The more experienced in the field, the harder it is.
- Stay up to date with all types of social media. This includes but is not limited to: Twitter, twitter chat, LinkedIn, StumbleUpon, Facebook, Myspace, etc. etc. etc.
- You must be able to multitask. There will be many jobs for you to accomplish, as well as many more opportunities presenting themselves along the way. Prioritizing is important when picking and choosing the right tasks.
- Public Relations is a fast paced career. You’ll have to think quickly on your feet and hope for the best. Great ideas and experience is what makes a great PR professional.
- Most of all, love what you do. Have a passion for people and for what you do. This is incredibly important when pitching an idea. If you don’t love it, then who will?
Public Relations is a growing field, and PR firms and departments are always looking for bright and talented newbies to liven up their staff. I plan to implement these skills toward a great future in Public Relations.